Translate a research report into a fun and engaging manual as well as a microsite intended to inform restaurateurs.
The Metro Chair is an innovation lab doing research for the food industry and attached to Metro, one of the largest agro-group in Europe. The chair came to us to create various communication elements summarizing their research. Their data – aiming at understanding and improving independent restaurateur’s technological proficiency – needed to be presented in an approachable manner, while remaining clear and technically accurate. First, we created a brochure and then an interactive microsite to help support it.
Creation of a trademark, brand programme and a website for a young company that offers administrative support to clubs and associations.