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Mium

Fresh food delivery starter-kit

Designing a corporate identity, including a website, to start a service of food delivery.

The Client

Mium is a home delivery service offering healthy food with a touch of homeyness. It operates in the French-speaking region of Switzerland and targets a slightly more sophisticated audience than most conventional delivery services.

The Trademark

Mium wanted to stand out from the competition by not displaying any of the typical fast-food symbols. Rather, it was necessary to create an icon that could be interpreted. On the other hand, it had to reflect the principles of the brand: Eat gourmet and healthy, provide an easy and fast experience.

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